"What's a sandbox, Matt?"

[Jim Westergren]

Mike Grehans nya ClickZ artikel handlar om en intervju med Matt Cutts.

Intressant läsning, speciellt angående sandlådan som jag citerar nedan:

What's a sandbox, Matt?

"Some people have asked, "does this apply to newer sites?" Essentially, the way to think about it is, around 2003 Google switched to a new method of updating its index. Before that we had monthly Google dances. So as a result, new data is always being folded into the index. It's not like there was one pivotal moment when anyone cans say, "Hah! This is the change!" In fact, even at different data centers we have different binaries, different algorithms, different types of data always being tested.


"I think a lot of what's perceived as the sandbox is artefacts where, in our indexing, some data may take longer to be computed than other data."


Do you really want to wait 9 months at Google for good, relevant data to become available. Or would you like to produce fresh new stuff as soon as it's available?


"Well we do want it there as soon as it's available. In fact, some things like our news crawl and blog search can find stuff within minutes of it being live. So there's always a tradeoff between how much do you trust certain pages how much do you rank certain pages. And the best advice I can give is don't worry or over think or try to strategize too hard over is -- or isn't -- there a sandbox. Just make a great site, with great content and a normal reason why people would want to link to you and visit your site. A compelling reason why people would want to link to your site. And that's going to help you capture the mind of the blogosphere and that's really the best way to let search engines find out about you too."

Jag markerade själv det fetstila för att belysa.

[Bernt Johansson]

Intressant. Men en grundfråga blir då vilken typ av data som tar längre tid att "compute"?

Om det rör sig om sidor som ligger i vissa branscher, eller sidor som har en viss trafiktillströmmning etc. Så handlar det ju faktiskt om en sandlåda iaf...
En sandlåda där viss data tar längre tid att "compute" pga av vilka sökord som sidorna försöker nå ut på... (Spekulationer som vanligt )

Visst håller jag med om att man inte ska överfokusera på om det finns en sandlåda eller ej, men för de som vill slå sig fram i segment där "tjuvknep" är vardag, är det viktigt att förstå hur man ska gå tillväga för att inte tappa tid.

[Gustaf]

Tror att uttalandet ska ses som ren och skär PR, inget tekniskt.